Rooted in Story. Refined in Design.

I’m Jennifer Morovic, a designer and creative director blending visual storytelling, strategic thinking, and human connection. With 15+ years of experience, I craft thoughtful branding, adoption profiles, and Squarespace websites for purpose-driven brands and small businesses.

Digital illustration of a pterodactyl dinosaur head with a textured surface and muted green and brown colors.
Adoption Profile Design by Jennifer Morovic

Our Chosen Child

Adoption Profile Design

A logo for Beaute Studio with a shadow of a plant on a gray textured wall
A family walking outdoors in a park, holding hands, with the text overlay "Hello Baby. We guide you through the adoption process until you bring your baby home."
Close-up view of a sage green leaf with dark green veining.

beaut. studios

Salon Studios Branding

Hello Baby

Adoption Consultants Branding

Event logo for the Rock River Classic dog show organized by Janesville-Beloit Kennel Club, featuring a faint background image of a dog with a bow in its hair.

Janesville-Beloit Kennel Club

Kennel Club Website & Event Marketing

Campaign Design

Joan Fitzgerald for Assembly

Adoption Profile Design

Our Chosen Child

Kennel Club Website & Event Marketing

Janesville-Beloit Kennel Club

Profile photo of Judge Nia Trammell, a woman with long curly black hair, wearing a blue blazer and a silver necklace, smiling. Text highlights her extensive legal and community experience, her role as a Dane County Judge, and her candidacy for Dane County Circuit Court. The background is blue with the Dane County Court logo and an illustration of Lady Justice.
Portrait of Joan Fitzgerald smiling, crossed arms, wearing glasses, burgundy blazer and white top, campaign sign for Democratic candidate for Assembly.

Salon Studios Branding

beaut. studios

Adoption Consultants Branding

Hello Baby

Joan Fitzgerald for Assembly

Political Campaign Design